cleared and closed website launch
overview
cleared and closed needed a website that was not only visually appealing but also easy to navigate, effectively communicating their services while seamlessly integrating product sales. our goal was to create a digital home that reflected their brand identity, guided visitors through their offerings, and provided a frictionless user experience.
my role
as the creative director and lead designer, i led a team of two designers to bring this project to life. we started with defining the brand, developing customer personas, and mapping out user flows to ensure an intuitive experience. from wireframing to ui design, every element was crafted with clarity and ease of use in mind. i also played a key role in creating a bold, memorable logo that perfectly captured the essence of the brand. the final result? a polished, high-performing website that sets cleared and closed up for success.
